The brief
We rebuilt Northwind's legacy storefront on a headless stack with Shopify + Next.js, cutting LCP to 1.1s and lifting checkout conversion 112% over 90 days.
Our approach
We started with a two-week discovery sprint — interviewing users, auditing the existing stack, and aligning on three outcomes we would measure weekly. From there, we ran a paired design-and-engineering track with daily demos.
The outcome
The launch exceeded every benchmark we set at kickoff. We continue to support the team with a monthly retainer focused on experimentation and measurement.